Course Modules

Unit 1. Economic Systems and Concepts

Unit 1. Economic Systems and Concepts Unit 1. Economic Systems and Concepts

Assignment

Assignment 1 brand identity investigation Assignment 1 brand identity investigation 4 1

assignment 1503213 1

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Assignment

Assignment 2 - Food Cart / Business Plan Year Long project Assignment 2 - Food Cart / Business Plan Year Long project 4 2

assignment 1503214 1

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Assignment

Country Study / Travel Brochure Country Study / Travel Brochure 4 3

assignment 1503215 1

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Quiz

Ch. 1.1 Ch. 1.1 4

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Quiz

Ch. 1.3 Global Economic Systems Ch. 1.3 Global Economic Systems 5

quiz 1503217 0

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Quiz

donut economics donut economics 6

quiz 1503218 0

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Quiz

ch. 1.6 Supply and Demand ch. 1.6 Supply and Demand 1 7

quiz 1503219 1

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Unit 2. Owning and Operating a Business

Unit 2. Owning and Operating a Business Unit 2. Owning and Operating a Business

Quiz

Ch 4.1 Sole Proprietorship Ch 4.1 Sole Proprietorship 3 1

quiz 1503220 1

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Quiz

ch. 4.2 Partnerships ch. 4.2 Partnerships 1 2

quiz 1503221 1

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Quiz

Ch. 4.3 Corporations Ch. 4.3 Corporations 1 3

quiz 1503222 1

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Quiz

Ch. 4.4 Cooperatives Ch. 4.4 Cooperatives 2 4

quiz 1503223 1

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3. Menu

3. Menu 3. Menu

Assignment

Menu Spreadsheet Menu Spreadsheet 0 1

assignment 1503228 1

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Assignment

Public-Facing Menu Public-Facing Menu 0 2

assignment 1503229 1

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Assignment

Food Cart Website Food Cart Website 0 3

assignment 1503230 1

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4. Operational Plan

4. Operational Plan 4. Operational Plan

Assignment

Website Website 0 1

assignment 1503231 1

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Assignment

Operational Plan Table Operational Plan Table 0 2

assignment 1503232 1

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Assignment

Inventory Spreadsheet Inventory Spreadsheet 0 3

assignment 1503233 1

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Assignment

Location for Operational Plan Location for Operational Plan 0 4

assignment 1503234 1

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Unit 5. Marketing and Promotion

Unit 5. Marketing and Promotion Unit 5. Marketing and Promotion

Assignment

write your pitch write your pitch 0 1

assignment 1681892 1

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Assignment

Pricing Strategy Pricing Strategy 0 2

assignment 1530668 1

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Assignment

delay discounting kirby test results delay discounting kirby test results 0 6

assignment 1503238 1

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Assignment

Unit 5: Is Price an Indicator of Quality? Unit 5: Is Price an Indicator of Quality? 0 9

assignment 1503241 1

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Assignment

Marketing Eras Marketing Eras 0 15

assignment 1503247 1

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Assignment

BLM Week of Action BLM Week of Action 4 16

assignment 1503248 1

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Assignment

Product Strategy Product Strategy 0 17

assignment 1551735 1

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Assignment

Promotion Strategy Promotion Strategy 0 18

assignment 1562429 1

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Assignment

Place (distribution) Strategy Place (distribution) Strategy 1 19

assignment 1571446 1

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Assignment

Logo: Sketch an idea Logo: Sketch an idea 1 20

assignment 1595801 1

Score at least Must score at least to complete this module item Scored at least Module item has been completed by scoring at least View Must view in order to complete this module item Viewed Module item has been viewed and is complete Mark done Must mark this module item done in order to complete Marked done Module item marked as done and is complete Contribute Must contribute to this module item to complete it Contributed Contributed to this module item and is complete Submit Must submit this module item to complete it Submitted Module item submitted and is complete
Assignment

Logo: Choose Design Software Logo: Choose Design Software 1 21

assignment 1595811 1

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Assignment

Logo: Create your design Logo: Create your design 1 22

assignment 1595829 1

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Assignment

Logo: Make Design Variations Logo: Make Design Variations 1 23

assignment 1595839 1

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Assignment

Logo: Brand an item with your logo Logo: Brand an item with your logo 1 24

assignment 1595945 1

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Assignment

Logo Make a Style Guide for you Brand Logo Make a Style Guide for you Brand 1 25

assignment 1599902 1

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Chapter 1

Chapter 1 Chapter 1

Page

Module Overview Sample Module Overview Sample 1

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Context Module Sub Header

Readings 2

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External Url

Preface Preface 3

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External Url

Introduction Introduction 4

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External Url

1.1 The Nature of Business 1.1 The Nature of Business 5

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External Url

1.2 Understanding the Business Environment 1.2 Understanding the Business Environment 6

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External Url

1.3 How Business and Economics Work 1.3 How Business and Economics Work 7

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External Url

1.4 Macroeconomics: The Big Picture 1.4 Macroeconomics: The Big Picture 8

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External Url

1.5 Achieving Macroeconomic Goals 1.5 Achieving Macroeconomic Goals 9

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External Url

1.6 Microeconomics: Zeroing in on Businesses and Consumers 1.6 Microeconomics: Zeroing in on Businesses and Consumers 10

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External Url

1.7 Competing in a Free Market 1.7 Competing in a Free Market 11

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External Url

1.8 Trends in the Business Environment and Competition 1.8 Trends in the Business Environment and Competition 12

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External Url

Key Terms Key Terms 13

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External Url

Summary of Learning Outcomes Summary of Learning Outcomes 14

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Chapter 4

Chapter 4 Chapter 4

Context Module Sub Header

Readings 1

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External Url

Introduction Introduction 2

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External Url

4.1 Going It Alone: Sole Proprietorships 4.1 Going It Alone: Sole Proprietorships 3

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External Url

4.2 Partnerships: Sharing the Load 4.2 Partnerships: Sharing the Load 4

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External Url

4.3 Corporations: Limiting Your Liability 4.3 Corporations: Limiting Your Liability 5

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External Url

4.4 Specialized Forms of Business Organization 4.4 Specialized Forms of Business Organization 6

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External Url

4.5 Franchising: A Popular Trend 4.5 Franchising: A Popular Trend 7

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External Url

4.6 Mergers and Acquisitions 4.6 Mergers and Acquisitions 8

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External Url

4.7 Trends in Business Ownership 4.7 Trends in Business Ownership 9

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External Url

Key Terms Key Terms 10

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External Url

Summary of Learning Outcomes Summary of Learning Outcomes 11

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Chapter 5

Chapter 5 Chapter 5

Context Module Sub Header

Readings 1

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External Url

Introduction Introduction 2

external_url 1503318 0

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External Url

5.1 Entrepreneurship Today 5.1 Entrepreneurship Today 3

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External Url

5.2 Characteristics of Successful Entrepreneurs 5.2 Characteristics of Successful Entrepreneurs 4

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External Url

5.3 Small Business: Driving America's Growth 5.3 Small Business: Driving America's Growth 5

external_url 1503321 0

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5.4 Ready, Set, Start Your Own Business 5.4 Ready, Set, Start Your Own Business 6

external_url 1503322 0

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External Url

5.5 Managing a Small Business 5.5 Managing a Small Business 7

external_url 1503323 0

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5.6 Small Business, Large Impact 5.6 Small Business, Large Impact 8

external_url 1503324 0

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External Url

5.7 The Small Business Administration 5.7 The Small Business Administration 9

external_url 1503325 0

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External Url

5.8 Trends in Entrepreneurship and Small-Business Ownership 5.8 Trends in Entrepreneurship and Small-Business Ownership 10

external_url 1503326 0

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External Url

Key Terms Key Terms 11

external_url 1503327 0

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External Url

Summary of Learning Outcomes Summary of Learning Outcomes 12

external_url 1503328 0

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Chapter 10

Chapter 10 Chapter 10

Context Module Sub Header

Readings 1

context_module_sub_header 1503379 0

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External Url

Introduction Introduction 2

external_url 1503380 0

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External Url

10.1 Production and Operations Management—An Overview 10.1 Production and Operations Management—An Overview 3

external_url 1503381 0

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External Url

10.2 The Production Process: How Do We Make It? 10.2 The Production Process: How Do We Make It? 4

external_url 1503382 0

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External Url

10.3 Location, Location, Location: Where Do We Make It? 10.3 Location, Location, Location: Where Do We Make It? 5

external_url 1503383 0

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External Url

10.4 Pulling It Together: Resource Planning 10.4 Pulling It Together: Resource Planning 6

external_url 1503384 0

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External Url

10.5 Production and Operations Control 10.5 Production and Operations Control 7

external_url 1503385 0

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External Url

10.6 Looking for a Better Way: Improving Production and Operations 10.6 Looking for a Better Way: Improving Production and Operations 8

external_url 1503386 0

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External Url

10.7 Transforming the Factory Floor with Technology 10.7 Transforming the Factory Floor with Technology 9

external_url 1503387 0

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External Url

10.8 Trends in Production and Operations Management 10.8 Trends in Production and Operations Management 10

external_url 1503388 0

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External Url

Key Terms Key Terms 11

external_url 1503389 0

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External Url

Summary of Learning Outcomes Summary of Learning Outcomes 12

external_url 1503390 0

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Chapter 11

Chapter 11 Chapter 11

Context Module Sub Header

Readings 1

context_module_sub_header 1503391 0

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External Url

Introduction Introduction 2

external_url 1503392 0

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External Url

11.1 The Marketing Concept 11.1 The Marketing Concept 3

external_url 1503393 0

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External Url

11.2 Creating a Marketing Strategy 11.2 Creating a Marketing Strategy 4

external_url 1503394 0

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External Url

11.3 Developing a Marketing Mix 11.3 Developing a Marketing Mix 5

external_url 1503395 0

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External Url

11.4 Buyer Behavior 11.4 Buyer Behavior 6

external_url 1503396 0

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External Url

11.5 Market Segmentation 11.5 Market Segmentation 7

external_url 1503397 0

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External Url

11.6 What Is a Product? 11.6 What Is a Product? 8

external_url 1503398 0

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External Url

11.7 Creating Products That Deliver Value 11.7 Creating Products That Deliver Value 9

external_url 1503399 0

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External Url

11.8 The Product Life Cycle 11.8 The Product Life Cycle 10

external_url 1503400 0

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External Url

11.9 Pricing Strategies and Future Trends 11.9 Pricing Strategies and Future Trends 11

external_url 1503401 0

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External Url

11.10 Trends in Developing Products and Pricing 11.10 Trends in Developing Products and Pricing 12

external_url 1503402 0

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External Url

Key Terms Key Terms 13

external_url 1503403 0

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External Url

Summary of Learning Outcomes Summary of Learning Outcomes 14

external_url 1503404 0

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Semester One Final

Semester One Final Semester One Final

Assignment

Optional Semester Final Optional Semester Final 1 1

assignment 1503212 1

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Score at least Must score at least to complete this module item Scored at least Module item has been completed by scoring at least View Must view in order to complete this module item Viewed Module item has been viewed and is complete Mark done Must mark this module item done in order to complete Marked done Module item marked as done and is complete Contribute Must contribute to this module item to complete it Contributed Contributed to this module item and is complete Submit Must submit this module item to complete it Submitted Module item submitted and is complete