Course Modules

5. Marketing and Promotion

5. Marketing and Promotion 5. Marketing and Promotion

Quiz

French fries quiz French fries quiz 3 1

quiz 562081 1

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Assignment

Unit 5 Extra Credit: Fashion and Sustainability Unit 5 Extra Credit: Fashion and Sustainability 1 2

assignment 569906 1

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Assignment

Exit ticket 11/20 Exit ticket 11/20 1 3

assignment 572007 1

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Assignment

delay discounting kirby test results delay discounting kirby test results 0 4

assignment 572112 1

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Assignment

Unit 5 Extra Credit: 7 economic numbers Unit 5 Extra Credit: 7 economic numbers 0 5

assignment 574004 1

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Assignment

Unit 5 Extra Credit: Does advertising really work? Unit 5 Extra Credit: Does advertising really work? 1 6

assignment 583963 1

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Assignment

Unit 5 Extra Credit: Is Price an Indicator of Quality? Unit 5 Extra Credit: Is Price an Indicator of Quality? 0 8

assignment 584158 1

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Quiz

Unit 5: Ch. 11.2 Unit 5: Ch. 11.2 9

quiz 584379 0

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Quiz

Unit 5: 11.3 Unit 5: 11.3 1 10

quiz 584587 1

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Quiz

Unit 5: Ch. 11.1 Unit 5: Ch. 11.1 0 11

quiz 586875 1

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Assignment

Unit 5 Extra Credit Marketing Mix Video Unit 5 Extra Credit Marketing Mix Video 0 12

assignment 593408 1

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Quiz

Unit 5: Ch. 11.5 - Market Segmentation Unit 5: Ch. 11.5 - Market Segmentation 1 14

quiz 644879 1

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2. Owning and Operating a Business

2. Owning and Operating a Business 2. Owning and Operating a Business

Assignment

Ch.4 Reading Ch.4 Reading 0 1

assignment 538104 1

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Assignment

Unit 2, Ch. 4 Reading Questions Unit 2, Ch. 4 Reading Questions 4 2

assignment 538105 1

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Quiz

Ch. 5.1 Ch. 5.1 3 3

quiz 538107 1

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Quiz

Ch. 5.2 Ch. 5.2 1 4

quiz 539142 1

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Quiz

Ch. 5.4 Ch. 5.4 1 6

quiz 539147 1

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Quiz

Ch. 5.5 Ch. 5.5 2 7

quiz 539148 1

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1. Economic Systems and Concepts

1. Economic Systems and Concepts 1. Economic Systems and Concepts

Chapter 1

Chapter 1 Chapter 1

Page

Module Overview Sample Module Overview Sample 1

wiki_page 419835 0

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Context Module Sub Header

Readings 2

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External Url

Preface Preface 3

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External Url

Introduction Introduction 4

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External Url

1.1 The Nature of Business 1.1 The Nature of Business 5

external_url 419850 0

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External Url

1.2 Understanding the Business Environment 1.2 Understanding the Business Environment 6

external_url 419854 0

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External Url

1.3 How Business and Economics Work 1.3 How Business and Economics Work 7

external_url 419858 0

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External Url

1.4 Macroeconomics: The Big Picture 1.4 Macroeconomics: The Big Picture 8

external_url 419862 0

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External Url

1.5 Achieving Macroeconomic Goals 1.5 Achieving Macroeconomic Goals 9

external_url 419866 0

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External Url

1.6 Microeconomics: Zeroing in on Businesses and Consumers 1.6 Microeconomics: Zeroing in on Businesses and Consumers 10

external_url 419870 0

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External Url

1.7 Competing in a Free Market 1.7 Competing in a Free Market 11

external_url 419873 0

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External Url

1.8 Trends in the Business Environment and Competition 1.8 Trends in the Business Environment and Competition 12

external_url 419876 0

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External Url

Key Terms Key Terms 14

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External Url

Summary of Learning Outcomes Summary of Learning Outcomes 15

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Context Module Sub Header

Chapter Quiz 16

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Quiz

Sample Chapter 1 Quiz Sample Chapter 1 Quiz 10 17

quiz 419889 1

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Chapter 1

Chapter 1 Chapter 1

Page

Module Overview Sample-2 Module Overview Sample-2 1

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Context Module Sub Header

Readings 2

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External Url

Preface Preface 3

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External Url

Introduction Introduction 4

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External Url

1.1 The Nature of Business 1.1 The Nature of Business 5

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External Url

1.2 Understanding the Business Environment 1.2 Understanding the Business Environment 6

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External Url

1.3 How Business and Economics Work 1.3 How Business and Economics Work 7

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External Url

1.4 Macroeconomics: The Big Picture 1.4 Macroeconomics: The Big Picture 8

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External Url

1.5 Achieving Macroeconomic Goals 1.5 Achieving Macroeconomic Goals 9

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External Url

1.6 Microeconomics: Zeroing in on Businesses and Consumers 1.6 Microeconomics: Zeroing in on Businesses and Consumers 10

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External Url

1.7 Competing in a Free Market 1.7 Competing in a Free Market 11

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External Url

1.8 Trends in the Business Environment and Competition 1.8 Trends in the Business Environment and Competition 12

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External Url

Key Terms Key Terms 13

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External Url

Summary of Learning Outcomes Summary of Learning Outcomes 14

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Chapter 4

Chapter 4 Chapter 4

Context Module Sub Header

Readings 1

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External Url

Introduction Introduction 2

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External Url

4.1 Going It Alone: Sole Proprietorships 4.1 Going It Alone: Sole Proprietorships 3

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External Url

4.2 Partnerships: Sharing the Load 4.2 Partnerships: Sharing the Load 4

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External Url

4.3 Corporations: Limiting Your Liability 4.3 Corporations: Limiting Your Liability 5

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External Url

4.4 Specialized Forms of Business Organization 4.4 Specialized Forms of Business Organization 6

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External Url

4.5 Franchising: A Popular Trend 4.5 Franchising: A Popular Trend 7

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External Url

4.6 Mergers and Acquisitions 4.6 Mergers and Acquisitions 8

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External Url

4.7 Trends in Business Ownership 4.7 Trends in Business Ownership 9

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External Url

Key Terms Key Terms 10

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Summary of Learning Outcomes Summary of Learning Outcomes 11

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Chapter 5

Chapter 5 Chapter 5

Context Module Sub Header

Readings 1

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Introduction Introduction 2

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5.1 Entrepreneurship Today 5.1 Entrepreneurship Today 3

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5.2 Characteristics of Successful Entrepreneurs 5.2 Characteristics of Successful Entrepreneurs 4

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5.3 Small Business: Driving America's Growth 5.3 Small Business: Driving America's Growth 5

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5.4 Ready, Set, Start Your Own Business 5.4 Ready, Set, Start Your Own Business 6

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5.5 Managing a Small Business 5.5 Managing a Small Business 7

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5.6 Small Business, Large Impact 5.6 Small Business, Large Impact 8

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5.7 The Small Business Administration 5.7 The Small Business Administration 9

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5.8 Trends in Entrepreneurship and Small-Business Ownership 5.8 Trends in Entrepreneurship and Small-Business Ownership 10

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Key Terms Key Terms 11

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Summary of Learning Outcomes Summary of Learning Outcomes 12

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Course Modules

5. Marketing and Promotion

2. Owning and Operating a Business

1. Economic Systems and Concepts

Chapter 1

Readings 2

Chapter Quiz 16

Chapter 1

Readings 2

Chapter 4

Readings 1

Chapter 5

Readings 1